It is critical for small and medium sized businesses to have the infrastructure to enable them to operate efficiently, target the right customers and maximize their sales pipeline. Implementing a Customer Relationship Management (CRM) system can help your business establish the foundations and fundamentals that will allow for rapid growth and expansion. With the rapid growth of hosted applications in the cloud, these applications no longer require a huge investment. Authorinet can customize a hosted CRM application such as Microsoft Dynamics CRM 2011 or Salesforce.com, tailored exclusively to match your business.
The Advantages of a Hosted CRM System:
- No additional hardware of software to purchase
- Speeding up evolution of critical business management processes
- Understanding your customers buying habits
- Anticipating customer needs and responses
- Targeting correct customers with the correct products at the correct price
- Building business foundations to expand your business and reach your goals
- Increasing sales as well as customer satisfaction
The benefits of implementing a CRM system can be measured in many areas of your business.
Marketing
- Helps Marketing to identify, categorize and target their best customers
- Manages marketing campaigns with clear goals, objectives and quantifiable data for ROI
- Generates quality leads for the sales team
Sales and Account Management
- Improve telesales, account management and sales management
- Improve structure of existing sales processes
- Give your sales staff better support tools
- Track and gain insight into organizational sales status
- Build Customer Relationships
- Improve relationships with customers
- Retain your existing customers by improving customer satisfaction
- Identify your best customers and provide them the highest level of service.
Empower Your Employees
- Provide employees with the information they need
- Help your employees understand customer needs
- Build relationships between your company and your customers
Integrate your Partners
- Provide partners with the means to share information
- Track partner activity
- Integrate Partners into one system
